VMCI Publications

• Dekoninck, H., & Schmuck, D. (2025). Battle of the E-cowarriors: Differential effects of environmental appeals by influencers and organizations on youth’s pro-environmental attitudes and behavior intentions. Computers in Human Behavior, 162, 108478. https://doi.org/10.1016/j.chb.2024.108478

• Harff, D., & Schmuck, D. (2024). Prevalence, Presentation, and Popularity of Political Topics in Social Media Influencers’ Content Across Two Countries. Political Communication, 1–31. https://doi.org/10.1080/10584609.2024.2406809

• Harff, D., & Schmuck, D. (2024). Is authenticity key? Mobilization by social media influencers versus celebrities and young people's political participation. Psychology & Marketing, 41(11), 2757-2771. https://doi.org/10.1002/mar.22082

• Wittner Franckx, L., Zarouali, B., & Schmuck, D. (2024). The Effect of an X Forewarning on the Detection and Likelihood to Follow a Social Bot, and the Moderating Role of Mutual Friends and Privacy Concerns. Tijdschrift voor Communicatiewetenschap, 52(3), 326-349. https://doi.org/10.5117/TCW2024.3.004.WITT

• Harff, D. & Schmuck, D. (2024). Who relies on social media influencers for political information? A cross-country study among youth. International Journal of Press/Politics. Advance Online Publication. https://doi.org/10.1177/19401612241234898

• Van Houtven, E., Acquah, S. B., Obermaier, M., Saleem, M., & Schmuck, D. (2024). ‘You Got My Back?’ Severity and Counter-Speech in Online Hate Speech Toward Minority Groups. Media Psychology, 27(6), 923–954. https://doi.org/10.1080/15213269.2023.2298684

• Schmuck, D., & Harff, D. (2023). Popular Among Distrustful Youth? Social Media Influencers’ Communication About COVID-19 and Young People’s Risk Perceptions and Vaccination Intentions. Health Communication, 39(12), 2730–2743. https://doi.org/10.1080/10410236.2023.2286408

• Gonzalez, A., Schmuck, D., & Vandenbosch, L. (2023). Posting and framing politics: a content analysis of celebrities’, athletes’, and influencers’ Instagram political content. Information, Communication & Society, 27(8), 1605–1627. https://doi.org/10.1080/1369118X.2023.2285495

• Dekoninck, H. & Schmuck, D. (2023). The “greenfluence”: Following environmental influencers, parasocial relationships, and youth’s participation behavior. New Media & Society. Advance Online Publication. https://doi.org/10.1177/14614448231156131

• Hameleers, M., Harff, D., & Schmuck, D. (2023). The alternative truth kept hidden from us: The effects of multimodal disinformation disseminated by ordinary citizens and alternative hyper-partisan media evidence from the US and India. Digital Journalism. Advance Online Publication. https://doi.org/10.1080/21670811.2023.2210616